The hidden worry behind the vigorous development of agricultural machinery cooperatives

[ China Agricultural Machinery Industry News ] Agricultural machinery cooperatives as an important carrier of agricultural mechanization development is gradually becoming the main force of agricultural production. Although the cooperatives have achieved good results in triumphant development, the hidden worries still need to be resolved. Only the "prescription of the right medicine" can better promote the rapid development of scale, standardization and mechanization of agricultural production.

The hidden worry behind the vigorous development of agricultural machinery cooperatives

Under the support of various favorable policies of the country, agricultural machinery cooperatives have flourished. According to preliminary statistics, as of the end of 2016, the number of agricultural machinery cooperatives in China has reached 60,000, an increase of more than 6,000 from the previous year. It is not difficult to see that the Agricultural Machinery Cooperative has changed from the "Star Fire" to the "Peace of the Suiyuan", becoming the main force of agricultural production and showing a good momentum of sustained growth. However, many hidden concerns behind the triumph of agricultural machinery cooperatives cannot be ignored.

(1) Scale operations, the funds are stretched. Agricultural financing is difficult, financing is expensive, farmers are difficult to borrow, and loans are expensive, which has restricted the development of “agriculture, rural areas and farmers” for a long time. To solve this obstacle, we need to further promote the reform of the rural financial system, strengthen rural inclusive financial services, and meet the funding needs of farmers. However, at present, the situation of insufficient rural financial supply and single financial products has not been fundamentally changed. The financial services launched by Daejeon Farms are like timely spring rain. Using the advantages of openness, convenience, quickness and low cost of the Internet, we can innovate the agricultural loan mechanism and provide suitable, preferential and fast users through agricultural machinery, agricultural materials and land transfer loans. Safe financial support to meet the borrowing needs of farmers, so that users no longer can not operate because of the lack of funds, new technology can not be used, so that users no longer worry about money, concentrate on farming. Although the financial services of Daejeon Farms are a stalwart, they do their best to supplement the gaps in the rural financial market, adding new impetus to the development of rural economy, allowing farmers to enjoy modern financial services, so that farmers have more room to increase their income.

(2) Rapid development and lack of talents. For cooperatives to achieve sustainable and healthy development, they need to solve outstanding problems in production technology and management. At present, the structure of most cooperative members is generally older, with a higher knowledge structure and a lower level of management. If the older generation is still frustrated by experience, it is difficult to adapt to the development needs of modern agriculture. The development of cooperatives urgently needs a group of fresh blood that understands technology, management, thoughts and strategies. However, cooperatives are generally located in remote areas such as rural areas. The environmental treatment is far from the urban level, and it is difficult to retain talents. In the future, cooperatives must develop healthily and steadily, and they need a "transfusion" and "hematopoietic" approach. Through the "blood transfusion", the cooperative will inject fresh vitality, timely understand the national policies and market dynamics, and better grasp the general direction of development. It is recommended that the relevant state departments introduce cooperatives to cite the talent mechanism, salary mechanism, incentive policy, use the system to attract talents, improve the talent guarantee system to promote the cooperatives to develop better and faster, and stimulate the majority of members and neighboring grain growers through “hematopoiesis”. Endogenous development motivation. It is recommended that the state increase investment in cultivating new professional farmers, and the Internet can be used to adopt an online and offline training model. Farmers can choose training courses online and respond to problems in time according to their own situation. For feedback problems, agricultural experts can be invited to give questions or on-site guidance to improve the professional quality and service quality of cooperative members.

(3) It is easy to purchase, and “no one will repair” is frequent. Driven by the national agricultural machinery purchase subsidy policy, the enthusiasm of farmers to purchase and use agricultural machinery has been greatly improved, and new agricultural machinery and tools have been promoted and applied. However, the maintenance difficulties of agricultural machinery and equipment that followed have become increasingly prominent. How to solve? First of all, China's agricultural machinery parts manufacturing enterprises should improve the versatility of accessories, which not only can help enterprises reduce the risk of pressing goods, but also improve the maintenance efficiency of agricultural machinery “small faults”; in addition, agricultural machinery maintenance is generally concentrated in the busy season, which is seasonal. In order to reduce the cost of hiring maintenance personnel, we can concentrate small and scattered maintenance points in each place according to local conditions, set up agricultural machinery maintenance outlets according to the region, improve the tools needed for agricultural machinery maintenance, and improve maintenance skills. After the strength of the maintenance network is improved, it can also increase the business volume by contracting the “three guarantees” service of various agricultural machinery manufacturers, and strive to do the work all the year round. "People mistakenly misunderstood a person for a year", only multi-party cooperation can reduce unnecessary economic losses to farmers.

(4) Innovative model to enhance the anti-risk index. If agricultural machinery cooperatives are to grow and develop, they cannot be confined to traditional businesses. They must adapt to market trends and continuously develop new businesses. In 2016, the Agricultural Machinery Cooperative Development Promotion Alliance established by Daejeon Agricultural Society is the wisdom of gathering cooperative members to realize resource sharing information exchange, promote the effective integration of production resources, and thus improve land output rate and labor productivity, and effectively solve the funding problem. Innovative models, increased efficiency and preferential policies. At this stage, Datian Agricultural Insurance Service provides large-scale protection for agricultural production services by providing agricultural materials, agricultural machinery and agricultural products insurance. Datian Agricultural Information Service can reduce the management cost of cooperatives and comprehensively improve the management of agricultural machinery cooperatives. Operational efficiency; Datian farmer's operation service, through job lead recommendation, unified maintenance, information resource sharing, intelligent operation control, to achieve rational use of resources, reduce operating costs, increase operating income; Daejeon farmer e-commerce services, through agriculture Customized, second-hand agricultural machinery trading, agricultural machinery procurement and agricultural products, reducing the procurement costs of alliance members and increasing revenue; Datian Agricultural Media Service can help alliance members to spread products and brands, enhance exposure and visibility, and bring more potential Business opportunities; Datian Agricultural Service Comprehensive Services, through model innovation and policy efforts, broaden the service areas of alliance members and enhance risk resistance.

The development of everything is a process of continuous improvement, as is the development of agricultural machinery cooperatives. As a new type of business entity for the development of modern agriculture, cooperatives shoulder a major mission! We must give them enough attention and solve them to make them on a healthy and rapid development track and better realize agricultural modernization!