Due to the rich coal, less oil, and lean gas resources in China, there are many traditional coal chemical companies that use coal as raw materials. The primary energy consumption is large, and the task of transferring modes and adjusting structures is particularly arduous. At present, the traditional coal chemical industry in China is facing the following problems: obvious structural overcapacity, lack of comprehensive competitiveness; unbalanced industrial development, serious low-level redundant construction; intensified environmental protection conflicts, large pressures on resource allocation; relatively backward technology, and R&D capability Increase; International trade disputes have increased, and international competition pressure has increased. To achieve the transformation of development methods, we must nurture independent innovation capabilities, use high technology to promote industrial upgrading, achieve efficient use of resources, adjust structure in development, and achieve sustainable development.
The first is to adjust the industry and product structure. For individual entities, the structure of each product segment is mainly adjusted, that is, through technological innovation and changes in process methods, the company's production structure and cost structure are adjusted to maintain technical and cost advantages. On the one hand, based on energy saving and emission reduction, eliminating outdated production capacity with high consumption and high pollution, increasing the proportion of products with high technology, high added value, and development potential; on the other hand, accelerating the transformation of technology and processes of enterprises and adopting new technologies and processes. Production, thereby reducing costs, for new cost-competitive advantages. The development of new projects for enterprises should first consider whether it is conducive to the extension, optimization, and integration of the industrial chain, whether it can achieve the comprehensive utilization of resources and energy conservation, consumption reduction, and emission reduction. Through the optimization of the structure in development, a kind of gradual processing The industrial chain extending to high value-added products achieves the goal of comprehensive utilization of resources characterized by high output, low consumption, low emissions, and sustainability.
The second is to adjust resources and market structure. To adjust the resource structure, the emphasis is to gradually reduce the reliance on non-renewable energy such as coal and primary processed products, and to seek replacement and scalability of resources, shifting from scarce resources to relatively abundant resources. To adjust the market structure, the focus is to adjust the domestic and international markets, relying on product innovation and value enhancement to shift from the "Red Sea" to the "Blue Ocean." Enterprises with diversified products must carefully study changes in domestic and foreign markets. On the one hand, they should vigorously explore the international market, optimize the structure of export products, improve the quality of export products, cultivate internationally-renowned brands, and use investment to drive exports; on the other hand, they must base themselves on domestic development. The market will accelerate the adjustment of product structure and fully satisfy the consumer demand in the domestic market. At the same time, relying on high-quality products, low-cost operation, and excellent service system, through the supply chain collaboration, strategic alliances and other new forms, to gain value chain competitive advantage in mutual benefit.
The third is to adjust capital and technology structure. Development can not be separated from capital, especially the adjustment of the industrial structure requires greater investment. Traditional coal chemical companies must change their development concepts, shift from a self-accumulated rolling development to a diversified investment to promote development, and in particular, innovate investment ideas, use the cash flow of existing assets as a lever to leverage banking credit, financial bonds, capital market financing, and adjust investment. structure. Qualified enterprises may also introduce strategic partners, enrich their financing channels, make maximum use of policy support, and plan to implement various preferential policies such as investment, production and operation, and ensure the development of funds. In terms of technology, it has made full use of mature large-scale coal-water slurry and pulverized coal gasification technologies to change the structure of raw materials; actively applied super-large-scale methanol production technology and coal-to-ethylene glycol production technology to adjust technical routes; and focused on research and breakthroughs in new-type catalytic and high-efficiency separations. , process enhancements and other key technologies and common technologies to improve the level of technology; focus on low-carbon economic construction, develop products using carbon dioxide as raw materials, increase products that contribute to reducing GHG emissions in other industries; focus on comprehensive utilization of resources, and develop new energy-saving technologies New technologies, especially energy recovery technologies, reduce greenhouse gas emissions.
The fourth is to adjust the management and personnel structure. In terms of strategic management, we have shifted from being bigger and stronger to being better and better. We have shifted our focus from economic efficiency to continuous profitability, and we have focused our efforts on enhancing operational capabilities, controlling development resources and building a common Winning mode, strengthening professional team building. In particular, we must innovate strategic thinking, scientifically and rationally pursue corporate value, and pay more attention to the overall optimization, basic management, and trustworthiness of the company. In terms of human resources management, it is necessary to optimize the professional and serial structure of employees according to the principle of marketization, professional development, and management system, improve the quality and skills of employees, build a professional team of employees, and strengthen the winning ability under new economic conditions. , Consolidate and enhance talents and management advantages.
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