In order to better support and guarantee the rapid development of agents, recently, Hefei Refractory Technology Development Co., Ltd. held a training meeting for some regional agents in Dongguan Aiwei Mechanical and Electrical Equipment Co., Ltd., Hefei Mobility Marketing Co., Ltd. Liu Maohua Assistant to bring sales Staff and technical staff go to study and exchange together. This training mainly provided systematic and comprehensive training for some agents and business managers in the Guangdong region on product knowledge and other aspects. The relevant personnel of our company introduced the history of the company's development, the brand competition of the industry and the selling point of the MIMA® brand products, and summarized and summarized the advantages of our company and the main disadvantages of the competing products in the market. At the same time, Xu Jian, the engineer of the technical department, trained the agents and business managers on product knowledge. XCMG has provided detailed explanation training from the basic knowledge of our products to the company's strong products. And mainly for narrow roadway forklifts, large-scale non-standard vehicles for technical training, improve the agent's mastery of product technology, to better promote the market in Guangdong. The participants carefully listened to the lectures and actively participated in the explanations given by Xu Gong, and had a profound exchange with XCMG on the issues they had encountered in their work.
The purpose of this training is to improve the understanding and familiarity of our products with agents and their sales staff, and also to reflect the service philosophy of “going in, innovation, honesty, and thanksgiving†of Hefei Mobility Company and “tailor-made†The brand's core value lays a solid foundation for the continued healthy growth of our company's products. The training was rich in content and varied in form. It was highly praised by the agents.
The color matching of tinplate boxes plays an important role in the sales of goods. The first impression of consumers when they see the goods comes from the Iron Box packaging. The beautiful iron box and the comfortable color matching make people feel very comfortable. From the perspective of psychology, vision accounts for 87% of the five senses; Hearing, smell, touch and taste only account for 13%. It is better to see than to hear. So, how can we choose the matching colors of tinplate boxes to attract consumers?
The color matching of the iron box packaging mainly enables customers to perceive the packaging items of the iron box at a glance from the packaging color of the iron box. However, there are still many product packaging colors on the market that do not achieve this effect. For example, tea is generally packaged in green. Stimulating colors can attract customers' attention, such as bright red, and red is used for many wines and pastries. Pink and goose yellow are used to express the feeling of closeness and warmth. Therefore, food packaging generally uses this kind of color packaging.
Contrast can make colors bright, vivid, lively, both aesthetic and pleasure. For example, Japan's soup filling series low box packaging is a group of masterpieces based on consumer psychology. The author believes that although drugs are used to cure diseases, the pain of consumers in the process of treatment is intolerable, which gives rise to a psychological feeling of fear. In view of this, when designing the packaging iron box, the author used distinctive color contrast ingeniously to make people feel that this enema is different from those similar products with cold colors and mainly words, as if there is something appetizing in it that is not so terrible. In terms of color contrast, it is necessary to prevent fancy, messy, complicated, raw and hard masonry, and avoid the inharmonious atmosphere left in consumers' hearts.
The color matching of tinplate boxes is very skillful. A good color matching will help the product to be sold, otherwise, it will be different from the expected effect. Good designers have their own unique style in color matching.
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