Unspoken rules are everywhere, not limited to officialdom, and the lighting and lighting industry is also full of unspoken rules. If you want to mix in this industry, the unspoken rules are compulsory courses, otherwise you have to follow suit.
After summing up, I found that there are four hidden rules in the lighting industry:
1, buy lights only buy light frame light source self-fit LED related research report 2014-2015 high-brightness LED device industry domestic and international channel market development (investment) comparison points May 2014 2014-2018 China LED lighting industry in-depth research and investment Profit Forecast Analysis Report 2014-2018 China LF-LED Industry Market Competition Pattern and Investment Risk Analysis Report 2014-2018 China LED Lighting Industry Market Prospect and Investment Potential Forecast Report 123
In the phenomenon that various phenomena appear in some old dealers, they carefully calculate, in order to maximize profits, the lamp holder and the light source are bought separately. Since the lamp holder involves electroplating, hardware, welding, etc., it is difficult for dealers to get it, so they start with other accessories to effectively reduce costs.
2, the price is too high seems to be selling clothes or you have become accustomed to the chaotic price of the clothing industry, but when you enter the lighting industry, please remember that this unspoken rule also applies.
The lighting products themselves are not stereotyped products, there are some artistic tastes, and there is no uniform standard for the price, so it is difficult for manufacturers to clearly mark the price. If you do this, mark a high price and give you a discount. If you hold a real price, then customers who are used to discounts will insist that you discount. According to industry sources, the actual price of a lamp with a price of more than 1,000 is several hundred. In fact, the price of the virtual high does not know the manufacturer to do so, some dealers also draw the gourd.
3, energy-saving lamps virtual standard power up the price in the field of energy-saving lamps, almost every company has played the so-called three primary colors, are marked with less than the mercury content, but the actual situation, their own understanding, more serious is some manufacturers False report power, six watts are said to be ten watts, ten watts are said to be fifteen watts, the higher the wattage, the higher the price. Anyway, ordinary people generally do not measure in person, and measurement requires professional tools. In the increasingly fierce competition, false reporting power has become another means for companies to increase profits.
4, buy lights do not include installation after-sales service is not guaranteed In order to achieve the effect is not damaged, lighting products are best installed by professionals. In order to reduce after-sales service, dealers have saved a lot of money. After-sales service was originally a tool for communication between manufacturers and customers, and eventually became a weapon for consumers.
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