This year, before the advent of the Jin 9 Silver 10, the trend of the decline in the auto market has become very clear. The China Automotive Industry Association’s budget for this year’s automobile production and sales growth is 5%. The data from January to July show that the increase in sales and sales in the first seven months of this year was only 4.7% and 4.1% year-on-year. The small-displacement car encouragement policy has a great influence on the decline.
In August 2017, the CAMMI Composite Index was released this month with a score of 51.32, which is higher than the 1.32 points of the Rong and Shun watershed. The biggest feature of August's marketing manager index was a slight decline. The composite index slightly decreased by 0.07 points.
Among the six major indices, four have experienced slight declines in various degrees, of which the auto market index has fallen below the rising and falling water line for the first time. However, the macro-economy and auto manufacturers' index of the two major items have slightly increased in different degrees. This shows that despite the signs of a downturn, the industry continues to be cautious about the performance of the fourth quarter, in particular, manufacturers still remain cautious confidence in the future trend.
Macroeconomics: Micro-growth, yet to break the watershed
The macroeconomic index is 49.66 points, which is 0.34 points lower than the Rongshui branch line. It was 0.37 points higher than the July index (49.29 points). Although the macroeconomic index has risen slightly from last month, it has still not broken through the rising and falling watershed. This shows that the overall situation is still not optimistic. Although the macroeconomic trend has been improving slightly, it is not a small drag to break through the rising and falling watershed.
Infrastructure: Slightly lower, staying above the line
The infrastructure level index was 52.18 points, which was 2.18 points higher than the rising and falling watershed. It was 0.48 points lower than the 52.66 points in July. At the infrastructure level, there was a slight drop in the U-turn. This shows that there has been a sluggishness in the means of stimulating the economy by increasing infrastructure.
National policy: The impact of national policies has been weak
The national policy level index was 53.32 points, 3.32 points higher than the rising and falling water mark, and 0.23 points lower than the July index (53.55 points). It can be seen that although the impact of the policy is still very important, it is obviously weak.
Automotive market: For the first time, it broke through the rising and falling watershed and the situation is not optimistic
The auto market level index was 49.97 points, which was lower than the 0.03 point of the ebb and dry line and was 0.37 points lower than the July index (50.34 points). From January to July, domestic passenger vehicles sold a total of 15.325 million vehicles, an increase of 4.41% year-on-year, and the growth rate slowed by 1.6 percentage points from the same period of last year. Although the auto market level fell below the 0.03 point mark, this is the first time that the auto market has broken through the rising and falling watershed.
Automotive market: For the first time, it broke through the rising and falling watershed and the situation is not optimistic
As the auto market index slightly declines and the manufacturer index has risen again, there are indications that the brand differentiation will further intensify in the coming period.
Independent investigation: slight increase in press storage, sales policy, and manufacturer marketing support issues
On the independent investigation of the issue of vendor relations. The results of this month show that the press warehouse, sales policies, promotion costs and marketing support are still the four most concerned issues. Among them, the pressure warehouse problem, sales policy, and manufacturer marketing support all increased by about 2% from last month.
At present, the main driving force of the auto market growth is still the SUV. This month (73%) is up 10% from July (63%).
Car makers: Continue to maintain confidence
The automaker level index was 52.67 points, which was 2.67 points higher than the Rongshui branch line and 1.2 points higher than the July index (51.47 points). This is very rare in August, when there is a slight decline in the major indices.
The increase in the auto maker index indicates that auto makers still maintain their confidence. Faced with the decline in the auto market, we continue to be optimistic about the next stage of development. After all, September and October, as well as the end of the year, are peak seasons for car sales.
Consumers: The index is low and it is worrying
The consumer level index was 44.63 points, which was 5.37 points lower than the Rongshui branch line and 1.19 points lower than the July index (45.82 points). This shows that consumer purchasing power is still not optimistic.
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