Investing 1 Billion to Build a New Factory and Fully Enabling Its Own Brand
On the morning of the 18th, the inauguration ceremony of Sinotruk Group Jinan Power Co., Ltd. was held in Jinan. An internationally advanced heavy-duty engine production line also started to operate at a high speed with the establishment of a spring breeze. This is shortly after Sinotruk's separation from Weichai Power, China National Heavy Duty Truck Group established its own separate engine production base.
A billion yuan of huge capital to nurture the "heart"
Before this, after Weichai Power stopped supplying engines to China National Heavy Duty Truck, some people began to doubt whether Sinotruk could purchase a high-powered engine that was more suitable than Weichai. Today, CNHTC Jinan Power Company is rapidly put into operation. CNHTC has demonstrated to the world the rapid production capacity and R&D capabilities of the company. In a quiet silence, a national large-scale engine project was quickly released.
The reporter learned that CNHTC Jinan Power Co., Ltd. invested RMB 1 billion for CNHTC Group to build a wholly-owned subsidiary of CNHTC Group. The registered capital of the company is 100 million yuan, 70% of which is in-kind contribution, 30% is cash contribution, and the annual designed production capacity is 100,000 units. The company mainly produces two series products: Steyr and H OW O. The power is divided into five categories: 266 horsepower, 290 horsepower, 336 horsepower, 371 horsepower and 410 horsepower. The power optimization classification is more reasonable and clear, and it is in the best match with the whole vehicle. .
In addition to power level optimization, China National Heavy Duty Truck Co., Ltd pays more attention to the improvement of the process and the improvement of the quality. It is understood that the engine production line adopts the flexible production mode and the most advanced international processing technology, and the design and development realizes the simultaneous development of the engine technical specifications of the entire vehicle manufacturer and the development of the entire vehicle product, thereby ensuring a substantial increase in the vehicle technology. At the same time, on the basis of summing up the Steyr engine technology, the engine replaced all the easily broken main components with international brand products, making the technology of China National Heavy Duty Truck Engine unparalleled.
China National Heavy Duty Truck Group executives said that in the future, China National Heavy Duty Truck will fully activate the "Shouqi Brand" engine, no longer subject to external procurement of other brand engine restrictions, and save a lot of costs for the rapid development of China National Heavy Duty Truck At a new stage, the responsible person stated that after using Sinotruk's engines, each heavy-duty vehicle will cost about 10,000 yuan more than before.According to the Group’s production and sales of 45,000 heavy-duty vehicles last year, only one engine will save 450 million yuan. Yuan, the effect can be described as immediate.
Will compete with Weichai Power on the same stage
As we all know, China National Heavy Duty Truck Group has indirectly held Weichai Power, which is also a major customer of Weichai Power. CNHTC has previously used Weichai engines. With the continuous deepening of the contradictions between the two companies, Weichai Power stopped the supply of engines of Sinotruk last year, and Sinotruk also stopped making orders to Weichai. In the end, the two parties formally split their homes in March this year. Weichai Power is transferred to the Shandong State-owned Assets Supervision and Administration Commission and is no longer part of China National Heavy Duty Truck Group. Although China National Heavy Duty Truck Group leaders did not want to mention Weichai Power at the ceremony, the future competition between the two companies cannot be avoided.
This reporter learned that the heavy-duty steam power company this year aims to produce 50,000 engines a year, and the person in charge said that will certainly exceed this figure; at the same time, another wholly owned subsidiary of Sinotruck Group Hangzhou engine plant is also working overtime production In the first quarter, it produced 12,400 engines, and in April it strived to achieve 5,500 units. Over 50,000 units throughout the year have become conservative estimates. In this way, China National Heavy Duty Truck Group will produce more than 100,000 engines in 2006, and it will immediately exceed the annual output of more than 100,000 units of the domestic engine leader Weichai Power.
According to the relevant person in charge of China National Heavy Duty Truck, the engines produced by CNHTC Power are mainly used by the Group for their own use. They will surely go to the market in the future and inevitably compete with other engine manufacturers, including, of course, Weichai Power. This is good for the development of the engine industry and can benefit more engine users. The two brother companies of Heavy Truck Power Company and Hangfa Factory have implemented unified management, unified branding, the same technology, and unified external sales. This will enable China National Heavy Duty Truck Group to take a greater advantage in the future competition.
According to industry sources, with the end of the ownership relationship between China National Heavy Duty Truck Group and Weichai Power, competition will surely be on the table. On the one hand, Weichai's goal of resuming the entire vehicle after the reorganization of the Hunan Torch is very clear. In the heavy-duty vehicle market, competition with China National Heavy Duty Truck is inevitable. In addition, China National Heavy Duty Truck launched the engine in the field of the two armies of the engine is also unavoidable.
China National Heavy Duty Truck executives bluntly stated that after CNHTC launched the engine project, it found that the current engine cost was very different from the price of the originally purchased engine, and a large part of the profits made the engine manufacturers earn away. The commissioning of CNHTC's engines is a powerful shock to the domestic heavy-duty vehicle market, which is of great significance to breaking the monopoly of the engine industry and promoting the development of the heavy-duty automobile industry.
View related topics: China National Heavy Duty Truck Breaks Monthly Sales Record for National Heavy Truck Industry
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